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You may have heard that

a color is the color of the year.

Have you ever wondered who chooses the colors?

Do you know what color was chosen for 2021?

Do you know how these colors are selected?

Let’s answer these questions in this video.

Pantone is a company

based in Carlstadt, New Jersey

known for its unofficial color of the year.

The company

has been introducing a special color since 2000

with the advice of color experts in the world.

For example, in 2018,

the company has chosen ultra-violet color

in 2019, living coral color

and in 2020, the classic blue color

as the color of the year.

Pantone chooses the colors to reflect

the coming year in the best way.

Due to the complex condition of the world

the company has chosen two colors for the year 2021

which are neutral gray

and light yellow.

This is the first time in 22 years

that the company has chosen two separate colors.

2020 was a turbulent year around the world

so it’s no surprise that

Pantone Color Institute has chosen two colors.

This choice does not indicate uncertainty

but can be a metaphor:

the light at the end of the tunnel!

It is a combination of flexibility

optimism

and life expectancy

that we need after all the hardships.

If you were able to choose the color of the year

what color would you choose

according to the state of the world in 2021?

Tell me in the comments section!